# White Rabbit - The Immersive Experience of Barcelona > White Rabbit is an immersive cultural experience in the heart of Barcelona: 10 themed, interactive rooms where local artists reinterpret Catalan culture, traditions and legends through art and technology. It is not a conventional museum — you don't just look at culture, you live it. ## Key facts - Name: White Rabbit - The Immersive Experience of Barcelona (operated by White Rabbit SL). - What it is: an immersive, interactive cultural experience with 10 themed rooms created by Barcelona-based artists. Visitors are encouraged to touch, play, participate and take photos. - Location: Passeig de Gràcia 55, 08007 Barcelona, Catalonia, Spain (one minute from Casa Batlló). - Opened: May 2024. - Duration: 60–90 minutes (you can stay as long as you like). - Opening hours: every day, 10:00–20:00 (last entry 19:00). - Tickets: from €14.50 — general admission €16; families and groups of 4+ €14.50 per person; 2-in-1 combo with House of Candy €20. - Languages: Spanish, English, Catalan, French, German, Korean, Chinese. - Contact: info@theoffmuseum.com · +34 697 520 804 - Social: Instagram @whiterabbit.offmuseum · TikTok @whiterabbit.offmuseum ## The 10 rooms Each room is an immersive installation by a Barcelona artist, named after and themed around an element of Catalan culture: - [FOC](https://whiterabbit-theoffmuseum.com/foc/): "fire" — Catalan fire festivals and the correfoc. - [BOCABADAT](https://whiterabbit-theoffmuseum.com/bocabadat/): "open-mouthed" — wonder and amazement. - [ENXANETA](https://whiterabbit-theoffmuseum.com/enxaneta/): the child who crowns the castellers (human towers). - [ESCLAT](https://whiterabbit-theoffmuseum.com/esclat/): "burst" — an audiovisual installation by Onionlab using AI. - [FARRA](https://whiterabbit-theoffmuseum.com/farra/): "partying" — celebration and Barcelona nightlife. - [L'OU COM BALLA](https://whiterabbit-theoffmuseum.com/l-ou-com-balla/): the "dancing egg", a Corpus Christi tradition. - [CAGANER](https://whiterabbit-theoffmuseum.com/caganer/): the iconic figure of the Catalan nativity scene. - [CAPGROSSOS](https://whiterabbit-theoffmuseum.com/capgrossos/): the "big-heads" of Catalan street festivals. - [XIVARRI](https://whiterabbit-theoffmuseum.com/xivarri/): "din" — noise, fiesta and street life. - [PETÓ](https://whiterabbit-theoffmuseum.com/peto/): "kiss" — love and human connection. ## Tickets - [Tickets](https://whiterabbit-theoffmuseum.com/entradas/): general admission €16, families and groups of 4+ €14.50 per person, 2-in-1 combo with House of Candy €20. ## Plan your visit - [Art & artists](https://whiterabbit-theoffmuseum.com/art-artists/): 10 installations, 10 unique visions by Barcelona artists. - [Manifesto](https://whiterabbit-theoffmuseum.com/manifiesto/): the White Rabbit philosophy — live Barcelona's culture from the inside. - [Events](https://whiterabbit-theoffmuseum.com/eventos/): private events for up to 200 people at Passeig de Gràcia 55. - [FAQ](https://whiterabbit-theoffmuseum.com/faq/): tickets, duration, accessibility and practical information. - [Contact](https://whiterabbit-theoffmuseum.com/contacto/): info@theoffmuseum.com. ## Off-Guide (Barcelona culture blog) The Off-Guide is White Rabbit's editorial guide to authentic Barcelona — culture, food, family plans and local secrets, written for curious visitors. - [Off-Guide](https://whiterabbit-theoffmuseum.com/offguide/): articles on Catalan culture, restaurants, family activities and Barcelona traditions.